• Syed-Ahmad, Sharifah F. and Murphy, Jamie (2010) "Social Networking as a Marketing Tool: The Case of a Small Australian Company," Journal of Hospitality Marketing and Management, 19(7), pages forthcoming.
• Zorn, Steffen; Murphy, Jamie and Lee, Richard (2010) "Marketing Implications of Traditional and ICT-Mediated Leisure Activities (preprint)," forthcoming in Behaviour and Information Technology.
• Hashim, Noor Hazarina; Murphy, Jamie; Purchase, Sharon and O'Connor, Peter (2010) "Website and Email Adoption by Malaysian Hotels," International Journal of Hospitality Management, 29(1):194-196.
• Treiblmaier, Horst; Neale, Larry and Murphy, Jamie (2009) "Action Learning of Online Marketing via a Global Contest", Central Asia Business Journal, 2(November) :47-50.
• Murphy, Jamie; Hofacker, Charles and Olaru, Doina (2009) "Rigor in Tourism Research: Formative and Reflective Constructs," Annals of Tourism Research,36(4):730-734.
• Soutar, Geoff and Murphy, Jamie (2009) "Journal Quality: A Google Scholar Analysis," Australasian Marketing Journal, 17(3):150-153.
• Murphy, Jamie and Olaru, Doina (2009) "How Information Foraging Styles Relate to Tourism Demographics and Behaviours (preprint)," Journal of Vacation Marketing, 15(4):299-309.
• Lee, Richard; Murphy, Jamie and Neale, Larry (2009) "The Interaction of Consumption Characteristics on Social Norms," Journal of Consumer Marketing, 26 (4):277-285.
• Scaglione, Miriam; Schegg, Roland and Murphy, Jamie (2009) "Website Adoption and Sales Performance in Valais’ Hospitality Industry," Technovation, 29(9) :625-631.
• Hofacker, Charles and Murphy, Jamie (2009) "Consumer Web Page Search, Clicking Behavior and Reaction Time," Direct Marketing: An International Journal, 3(2):88-96.
• Flaherty, Theresa; Jansen, Jim; Hofacker, Charles F. and Murphy, Jamie (2009) "Insights on the Google Online Marketing Challenge and Its Successful Classroom Implementation," MERLOT Journal of Online Learning and Teaching, 5(2) :446-457
• Murphy, Jamie; Hudson, Karen; Hunter, Lee and Neale, Larry (2009) "The Google Online Marketing Challenge: Hands on Teaching and Learning," Journal of Hospitality and Tourism Education (preprint), 21(1):44-47.
• Lee, Richard; Murphy, Jamie and Swilley, Esther (2009) "The Moderating Influence of Hedonic Consumption in an Extended Theory of Planned Behaviour," Service Industries Journal (preprint), 29(4):539-555.
• Lavin, Marilyn; VanAlstine, Lizzy; Scott, Alex; Oliver, Jim and Murphy, Jamie (2009) "The Google Online Marketing Challenge: Fostering Student Learning of Search Advertising," Journal of Advertising Education (preprint), 13(1) :38-43.
• Jansen, Bernard J.; Flaherty, Theresa B.; Baeza-Yates, Ricardo; Hunter, Lee; Kitts, Brendan and Murphy, Jamie (2009) "The Components and Impact of Sponsored Search (3.5mb file)," Computer, 42(5):98-101.
• Neale, Larry; Treiblmaier, Horst; Henderson, Vani; Hunter, Lee; Hudson, Karen and Murphy, Jamie (2009) "The Google Online Marketing Challenge and Research Opportunities," Journal of Marketing Education (preprint), 31(1):76-85.
• Lee, Richard and Murphy, Jamie (2008) "The Moderating Influence of Enjoyment on Loyalty," the Australasian Marketing Journal (preprint), 16(2):11-21.
• Murphy, Jamie and Law, Rob (2008) "Google Scholar Visibility and Tourism Journals," Annals of Tourism Research (preprint), 35(4):1078-1082.
• Jansen, Bernard J.; Hudson, Karen; Hunter, Lee; Liu, Fang and Murphy, Jamie (2008) "The Google Online Marketing Challenge: Classroom Learning with Real Clients, Real Money, and Real Advertising Campaigns," Journal of Interactive Advertising 9(1).
• O'Connor, Peter and Murphy, Jamie (2008) "Hotel Yield Management Practices across Multiple Electronic Distribution Channels," Information Technology & Tourism (preprint), 10(2):161-172.
• Neale, Larry and Murphy, Jamie (2007) "Perceived Justice in Email Service Recovery (preprint)," Australasian Marketing Journal, 15(3):5-20.
• Murphy, Jamie; Hashim, Noor Hazarina and O'Connor, Peter (2007) "Take Me Back: Validating the Wayback Machine," Journal of Computer Mediated Communication, 13(1).
• Liu, Fang and Murphy, Jamie (2007) "A Qualitative Study of Chinese Wine Consumption and Purchasing," International Journal of Wine Business Research, 19(2):98-113.
• Murphy, Jamie and Scharl, Arno (2007) "An Investigation of Global versus Local Online Branding (preprint)," International Marketing Review, 24(3):297-312.
• Liu, Fang; Murphy, Jamie; Li, Jianyao and Liu, Xiangping (2007) "English or Chinese? Consumer Ethnocentrism, Country of Origin, and Chinese Attitudes towards Store Signs (preprint)," Australasian Marketing Journal, 14(2):5-15.
• Murphy, Jamie; Schegg, Roland and Olaru, Doina (2007) "Quality Clusters: Dimensions of Email Responses by Luxury Hotels (preprint)," International Journal of Hospitality Management, 26(3):743-747.
• Hashim, Noor Hazarina; Murphy, Jamie and Muhamad, Nazlida (2007) "Islam and Online Imagery on Malaysian Tourist Destination Websites," Journal of Computer Mediated Communication,12(3).
• Hashim, Noor Hazarina and Murphy, Jamie (2007) "Branding on the Web: Evolving Domain Name Usage among Malaysian Hotels," Tourism Management, 28(2):621-624.
• Neale, Larry; Murphy, Jamie and Scharl, Arno (2006) "Comparing the Diffusion of Online Service Recovery in Small and Large Organisations," Journal of Marketing Communications 12(3):165-181.
• Murphy, Jamie; Olaru, Doina and Schegg, Roland (2006) "Investigating the Evolution of Hotel Internet Adoption," Information Technology & Tourism 8(3/4):161-177.
• Murphy, Jamie; Schegg, Roland and Qiu, Min (2006) "An Investigation of Hotel Room Rates across Direct Channels," Information Technology & Tourism, 8(2) :105-119.
• Lee, Richard and Murphy, Jamie (2006) "The Consumption of Mobile Services by Australian University Students (penultimate version)," International Journal of Mobile Marketing, 1(1) :13-20.
• Murphy, Jamie; Hofacker, Charles and Racine, Yves (2006) "Testing Position Effects and Copy to Increase Web Page Visits," Information Technology & Tourism, 8(1) :3-13.
• Murphy, Jamie; Hofacker, Charles and Mizerski, Richard (2006) "Primacy and Recency Effects on Clicking Behavior," Journal of Computer Mediated Communication, 11(2).
• Murphy, Jamie; Ho, Pearlin and Chan, Calvin (2005) "Competitive Analyses for Marketing Electronic Wine Tourism," International Journal of Wine Marketing, 17(3) :39-54.
• Robertson, Grant; Murphy, Jamie and Purchase, Sharon (2005) "Distance to Market: Propinquity across In-store and Online Food Retailing," Electronic Markets, 15(3) :235-245.
• Scharl, Arno; Dickinger, Astrid and Murphy, Jamie (2005) "Success Factors and Industry Diffusion of Mobile Marketing," Electronic Commerce Research and Applications, 4(1) :159-173.
• Scharl, Arno; Neale, Larry and Murphy, Jamie (2004) "Analyzing the Prevalence of Sports-Related Terms among the Web Sites of Global Corporations," International Journal of Computer Science in Sport, 3(2) :5-18.
• Murphy, Jamie and Hofacker, Charles (2004) "A Methodology and Investigation of an eLoyalty Metric, Consumer Bookmarking Behavior," Journal of Computer Mediated Communication, 10(1).
• Randolph, Cherilyn; Murphy, Jamie and Ruch, Denis (2003) "Using Log Files to Evaluate and Improve Course Websites," Information Technology in Hospitality, 3(2) :39-57.
• Nguyen, Don Thi Hong Chau; Murphy, Jamie and Olaru, Doina (2003) "Investigating the Adoption of Electronic Customer Service by Australian Businesses," Managing Service Quality,13(6) :492-503.
• Schegg, Roland, Murphy, Jamie and Leunberger, Richard (2003) "Five-Star Treatment? E-Mail Customer Service by International Luxury Hotels," Information Technology & Tourism, 6(2) November :99-112.
• Gherissi-Labben, Thouraya; Schegg, Roland and Murphy, Jamie (2003) "E-Mail Customer Service in the Tunisian Hotel Industry," Tourism Review, 58(2) :18-26.
• Murphy, Jamie; Raffa, Laura and Mizerski, Richard (2003) "The Use of Domain Names in E-Branding by the World's Top Brands," Electronic Markets, 13(3) :222-232.
• Murphy, Jamie and Gomes, Liza (2003) "E-Mail Customer Service by Australian Educational Institutions," Australasian Marketing Journal, 11(2) :56-69.
• Gomes, Liza and Murphy, Jamie (2003) "An Exploratory Study of Marketing International Education Online," International Journal of Educational Management, 17(2/3) :116-125.
• Murphy, Jamie and Tan, Irene (2003) "Journey to Nowhere? E-mail Customer Service by Travel Agents in Singapore," Tourism Management, 24(5) :543-550.
• Murphy, Jamie; Olaru, Doina; Schegg, Roland and Frey, Susanne (2003) "The Bandwagon Effect: Swiss Hotels' Website and E-Mail Management," Cornell Hotel and Restaurant Administration Quarterly, 44(1) :71-87.
• Zhao, Wenyong; Massey, Brian; Murphy, Jamie; and Fang, Lui (2003) "Cultural Dimensions of Website Design and Content," Prometheus, 21(1) :75-84.
• Frey, Susanne; Schegg, Roland and Murphy, Jamie (2003) "E-mail Customer Service in the Swiss Hotel Industry," Tourism and Hospitality Research, (4)3 :197-212.
• Schegg, Roland; Steiner, Thomas; Frey, Susanne and Murphy, Jamie (2002) "Benchmarks of Web Site Design and Marketing by Swiss Hotels," Information Technology & Tourism, 5(2), November :73-89.
• Tizende, Tito; Smith, Brett and Murphy, Jamie (2002) " Getting Permission: Exploring Factors Affecting Permission Marketing," Journal of Interactive Marketing, 16(4), Autumn :28-36.
• Collens, Galen and Murphy, Jamie (2002) "Marketing Hospitality Web Sites," Hospitality Review, 20(1), Spring :15-31.
• Heuchan, Jadanne; McGuire, Sean; Kahl, Jayden; and Murphy, Jamie (2002) "Exploring Web Site Use by Western Australian Schools," International Journal of Educational Technology, 3(1).
• Hsu, Tzu-Wen; Murphy, Jamie and Purchase, Sharon (2001) "Australian and Taiwanese Advertiser’s Perceptions of the Internet as a Promotion Tool," Australasian Marketing Journal, 9(1) :33-45.
• Murphy, Jamie, Hofacker, Charles F. and Bennett, Michelle (2001) "Website generated Market-research Data: Tracing the Tracks Left Behind by Visitors," Cornell Hotel and Restaurant Administration Quarterly, 42(1) :82-91.
• Murphy, Jamie; Hofacker, Charles F. and Bennett, Michelle (2000) "Server Log Files as a Market Research Tool," Small Enterprise Research, The Journal of SEAANZ, 8(2), December :4-15.
• Murphy, Jamie and Massey, Brian (2000), "Luddite Learning: A Call for Low-Tech Alternatives," International Journal of Hospitality Information Technology, 1(2) Spring :51-54.
• Massey, Brian and Murphy, Jamie (2000), "Textbook Publishers in a Networked World," International Journal of Hospitality Information Technology, 1(2) Spring :47-50.
• Hofacker, Charles F. and Murphy, Jamie (2000) "Clickable World Wide Web Banner Ads and Content Sites," Journal of Interactive Marketing,14(1) :49-59.
• Murphy, Jamie (1999) "Surfer and Searchers: An Examination of Web-Site Visitor's Clicking Behavior," Cornell Hotel and Restaurant Administration Quarterly, 40(2) :84-95.
• Hofacker, Charles F. and Murphy, Jamie (1998) " World Wide Web Banner Ad Copy Testing," European Journal of Marketing, 21(7/8) :703-712.
• Murphy, Jamie; Forrest, Edward J.; Wotring, C. Edward and Brymer, Robert A. (1996) " Hotel Management and Marketing on the Internet," Cornell Hotel and Restaurant Administration Quarterly 37(June) 3 :70-82.
• Murphy, Jamie; Forrest, Edward J.; and Wotring, C. Edward (1996) "Restaurant Marketing on the World-Wide Web," Cornell Hotel and Restaurant Administration Quarterly, 37(February) 1 :61-71.
• Murphy, Jamie (1978) "Recycling in the Hospitality Industry," Cornell Hotel and Restaurant Administration Quarterly, (May) :5-8.

Books, chapters and invited work

• Syed-Ahmad, Sharifah Fatimah; Kahar, Dayangku Ida Nurul-Fitri Pengiran Haji; Medabesh, Ali and Murphy, Jamie (2010) "Arabian Sites: Shared Muslim States’ Photos," forthcoming chapter in Tourism in the Muslim World, edited by Jafar Jafari and Noel Scott.
• Glazov, Andrey; Kastensson, Ola and Murphy, Jamie (2008) "Destimation.com," Chapter 25 (pp 252-260) in eTourism Case Studies: Management and Marketing Issues in eTourism, edited by Roman Egger and Dimitrios Buhalis, LIT-Verlag, Germany
• Sigala, Marianna; Mich, Luisa and Murphy, Jamie, Eds (2007) "Information and Communication Technologies in Tourism 2007," Springer Computer Science, Springer-Verlag Wien.
• Murphy, Jamie (2006) "Electronic Marketing and Wine Tourism," Chapter 9 (pp 110-122) in Global Wine Tourism, edited by Jack Carlsen and Stephen Charters, CABI Publishing, Oxfordshire, UK.
• Scaglione, Miriam; Schegg, Roland; and Murphy, Jamie (2006) "Investigating Website Performance in Valais' Hospitality Industry," (pp 131-142) in Marketing Efficiency in Tourism - Coping with Volatile Demand. International Tourism Research and Concepts, vol 1, edited by Peter Keller and Thomas Bieger, Erich Schmidt Verlag, Berlin, Germany
• Hitz, Martin; Sigala, Marianna and Murphy, Jamie, Eds (2006) "Information and Communication Technologies in Tourism 2006," Springer Computer Science, Springer-Verlag Wien.
• Murphy, Jamie (2005) "Relationship Marketing; 80-20 Customer Pyramid; and Customer Life-time Value," Term definitions in International Encyclopedia of Hospitality Management, edited by Abe Pizam, Elsevier Science.
• Hofacker, Charles F. and Murphy, Jamie (2005) " Using Server Log Files and Online Experiments to Enhance Internet Marketing (penultimate version)," Chapter XI (pp 226-249) in Contemporary Research in E-Marketing, edited by Sandeep Krishnamurthy, Idea Group, Hershey, PA.
• O'Connor, Peter and Murphy, Jamie (2004) " A Review of Research on Information Technology in the Hospitality Industry (penultimate version)," International Journal of Hospitality Management, 23(5) :473-484.
• Neale, Larry, Scharl, Arno and Murphy, Jamie (2004) "Sport Marketing on Fortune Global 500 Web Sites (pp. 45-54)," Sharing Best Practices in Sport Marketing. Ed. Brenda G. Pitts. Atlanta: Sport Marketing Association.
• Zhao, Wenyong; Murphy, Jamie; Lui, Fang and Olaru, Doina (2003) "An Exploratory Comparison of Top Chinese and US Home Pages," Chapter 3 (pp 36-51) in Chinese Economic Transition and International Marketing Strategy, Greenwood Publishing Group, Westport, CT.
• Marinova, Ana; Murphy, Jamie and Massey, Brian (2002) " Permission E-mail Marketing as a Means of Targeted Promotion," Cornell Hotel and Restaurant Administration Quarterly, 43(1) February :61-69.
• Jennings, Marianne; Murphy, Jamie and Benson, Cynthia J., eds. (2001) The New York Times Guide to Business Law and Legal Environment. Cincinnati: Thomson Learning. ISBN 0-324-04160-8
• Montgomery, Daniel and Murphy, Jamie, eds. (2001) The New York Times Guide to Management, Cincinnati: Thomson Learning. ISBN 0-324-04157-8
• Murphy, Jamie; Watson, Iain and Murphy, J. Brannen, eds. (2001) The New York Times Guide to Finance, Cincinnati: Thomson Learning. ISBN 0-324-04158-6
• Johnson, Cheryl; Sliger, Bernard and Murphy, Jamie, eds. (2001) The New York Times Guide to Economics, Cincinnati: Thomson Learning. ISBN 0-324-04159-4
• Murphy, Jamie and Forrest, Edward J., eds. (2001) The New York Times Guide to Marketing, Cincinnati: Thomson Learning. ISBN 0-324-04182-9
• Guffey, Mary Ellen and Murphy, Jamie, eds. (2001) The New York Times Guide to Business Communication, Cincinnati: Thomson Learning. ISBN 0-324-04161-6
• Lewis, Herschell Gordon and Murphy, Jamie (1998) CyberTalk That Sells, Chicago: NTC Publishing Group. ISBN 0-8092-2923-4
• Murphy, Jamie and Forrest, Edward J. (1997) "Hits, Views, Clicks and Visits," Cybermarketing, edited by Brady, Regina; Forrest, Edward J. and Mizerski, Richard, Chapter 23, Chicago: NTC Publishing Group.