
Forum Adventure
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Your online adventure
includes reviewing possibilities, participating in and reporting
on cyber-communities.
What business and personal benefits do you see from online
communities?
Please explore two, and post a comment (by
8 April) in one
community related to electronic marketing. Possibilities include:
The above are suggestions. Please use electronic marketing forums,
even in another language, that interest you.
Due: Beginning of class,
Wednesday
29 April.
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Your
150-170 word essay should weave together:
- why you posted in one community over the other.
- how reviewing the posts (lurking) influenced your post.
- community terms and characteristics (Hanson, ch 10) as well
as website design guidelines (Jakob Nielsen) to compare two communities.
- how fast, how often and how in depth the community replied.
If no one replies to your post, so be it. How do you explain your results?
- a few Week 8 readings and lecture sites to illustrate your
views on individuals joining and businesses hosting an e-community.
Assessment:
- Cover all required areas
- Adhere to The Elements of Style
-
Adhere to word count and format
- 12 point
Times New Roman font; 1.5 line spaced; no cover
page; staple or paper clip your posting and follow-up postings
by others
- Include your word count
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11 Mar 2009
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